WooCommerce is an open-source e-commerce plugin for WordPress. It enables users to create and manage an online store on their WordPress website.
WooCommerce works by allowing users to install and activate the plugin on their WordPress website, which then adds e-commerce functionality to the site. Users can add products, set up payment gateways, configure shipping options, and manage orders through the WooCommerce interface.
Here are some of the key features of WooCommerce:
- Customizable product pages and checkout
- Support for multiple payment gateways, including credit card and PayPal
- Built-in support for taxes and shipping rates
- Ability to create and manage discounts and coupons
- Integration with popular shipping providers
- Built-in support for multiple languages and currencies
- Reports and analytics to track store performance
- Ability to add extensions and plugins for additional functionality
- Customizable email templates for order confirmations and other notifications
- SEO-optimized and mobile responsive design
WooCommerce is a popular choice for small to medium-sized online stores because of its flexibility and scalability. It can be easily customized to suit the specific needs of a business, and there are many plugins and extensions available to add additional functionality.